Our Brand
Find out about the World Scouting Brand and its Trademarks, how they can be used and what kind of support the WSB can offer you.
Vision
Scouts are driven by a big idea, they have the vision of creating a better world
Mission
To realise their big idea, they follow their mission of educating young people to play a constructive role in society.
Launched on the 1st October 2006 - The new World Scouting brand consists of these important elements:
The Brand Manual (promotional version) contains information on the use of the World Scout Emblem as well as the World Scouting Brand Logo (which graphic files are contained in Pack 2) and its various applications.
The World Scouting Brands & Its Trademarks are registered trademarks and their use is subject to authorisation. You will find here documents explaining the conditions of use and commercialisation as well as a detailed list of resolutions, decisions and circulars related to the World Scout Emblem and the World Scouting Brand Logo. Please bear in mind that these rules apply to member associations and their partners.
Third parties (individuals or companies) wishing to use the trademarks must contact and explain the desired use in detail.
Download : WorldScoutingBrands_EN.pdf 2,40 MB
A summary of resolutions, circulars and decisions related to the world
scouting brand and its trademarks
Download : Sum-ResDecCirc-Annex-no2_EN.pdf 95,62 kB
You will find here all the necessary information and forms to request the use of World Scouting Intellectual Property, which includes our Brand, Photos, Footage and Publications.
This form is to be used to request the authorisation to use the World Scouting Trademarks, and in particular, for the National Scout Organisations (NSOs) and National Scout Associations (NSAs) to request one of the Identification systems or commercial use of the World Scouting Brand & Its Trademarks.
These guidelines have been developed to help you to design your International and Official Scout Event Logo in a few steps.
PNG, JPEG, GIF, SVG and EPS – what are they and which one should I use?
Pantone, CMYK, and RGB – why are there three colour models and which one should I use?
Your choice of colour model should be determined by what you intend to use the artwork element for.
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